Web Design for Gyms: Elevate Jiu Jitsu's Local SEO Success Story
When Elevate Jiu Jitsu approached us, they were just beginning their small business journey. They had a clear mission and business plan -but they needed a website and online brand to match. They needed a digital presence that looked as sharp and trustworthy as their gym feels in person. That’s where we came in.
At Spindle Digital, we specialize in website design, local SEO, and brand systems that help small service-based businesses grow sustainably- and Elevate was the perfect fit.
Here’s what we built together:
Web Design for Gyms on Squarespace
We created a modern, mobile-optimized website using Squarespace that reflects Elevate's commitment to excellence, discipline, and community. Key features include:
Clean visual layout with intuitive navigation
Optimized copywriting for clarity and trust
Easy-to-update class schedule and calls to action
Custom branding elements that elevate the overall experience (no pun intended)
Mailchimp Setup + Email Marketing Coaching
To help Elevate stay connected with students and leads, we:
Built a branded Mailchimp account from scratch
Integrated sign-up forms across the site
Provided hands-on coaching so the team could manage and grow their list in-house
Now, Elevate can collect emails, nurture leads, and communicate professionally without relying on social media alone.
Google Business Profile Coaching (Local SEO)
Local visibility is everything for brick-and-mortar businesses. We coached the Elevate team through:
Setting up and optimizing their Google Business Profile
Uploading quality images, writing keyword-rich descriptions, and encouraging reviews
Aligning NAP (Name, Address, Phone) details across listings for trust and consistency
The result? They’re now ranking in the top 2 results for "Jiu Jitsu Grand Junction" and related terms.
Custom Visual Content + Canva Coaching
Consistency in visual branding goes a long way. We delivered:
Branded graphics and layouts for use on the website and in print
A Canva template kit for social media posts and flyers
1:1 coaching sessions so the Elevate team could confidently create branded content on their own
Now they don’t have to outsource every Instagram post or student flyer—they’ve got the tools in-house.
Ready to Build a Site Like This?
If your small business needs website design or redesign, SEO support, and UX/UI improvements, Spindle Digital is here to help. We’re fast, strategic, and here to make sure you get seen online - and that when your customers find you, your systems are ready to handle them.
